DECREASED INSTALLATION COSTS BENEFIT YOUR CUSTOMERS
Attention roofing contractors! This blog post series is dedicated to you! We usually focus more on building owners and facility managers because our product is relatively new to the market. Most contractors have heard of silicone roof coatings, but many building owners have not. However, for this series, we are going to look at a way for all of our roofing contractors to save your customers money through decreased installation costs. These decreased costs with silicone roof coatings are a great way for you to provide affordable roofing solutions to your customers. In what ways does silicone save your customers money?
Reduced Material Cost
Silicone roof coatings carry a reduced material cost thanks to the simplicity of the system. This simplicity and low cost does not mean coatings are not an effective roofing system, it just means they are affordable. The savings in material cost pass directly on to your customers, which will make them extremely happy.
Save Your Customers Money with Fewer Crew Members
A silicone roof coating can be installed on a roof with as few as three crew members. One member spraying the material, one managing the hose, and one working the pumps on the ground. If the material is being rolled on, it can be installed with only one crew member. Save your customers money by reducing their labor costs.
Reduce Time Spent on the Roof
In addition to having fewer workers on the roof, coating jobs finish faster than most other roof types. This means your crew isn’t staying in hotels any longer than they have to, aren’t using generators or rented equipment any longer than they have to, all of which saves your customers money.
What Can You Do with Decreased Installation Costs?
So your customer likes the thought of silicone roof coatings and the decreased installation costs. What can you as the contractor do with these savings? Well, you have a few options.
Pass Savings Onto Customers
The first option, and one that your customers will like best, is to pass the savings directly onto them. If your material and labor costs are lower than with other systems, your customers should see benefits from that!
Increase Profit for Your Business
You don’t have to pass all of your savings on to your customers. They are in business to make money just like you are and they understand you want to make a profit. The savings are so steep with silicone (often half the cost of a traditional roof), that in most cases you should be able to pass a portion of the savings on to your customer and still retain a portion of the profit for your business. The percentage is up to you, but there are enough savings in decreased installation costs to save everyone money.
Above are several ways that silicone can save you money that you can pass on to your customers. These are just some of the benefits of installing silicone roof coatings, there are many others. Have you experienced any other ways that silicone installation costs save your customers money? If you have let us know and we’ll add your finding to our blog series!